My First Concert Happened Before I Was Born

Tara Coté

Published on: 22/06/2026

Before I ever attended a concert, I was already experiencing music from inside my mother's belly. From giant speakers and Sunday Morning Music to a lifelong fascination with frequencies, this is the story of how curiosity became a family tradition.

Behind the Brand

I Thought Everyone Grew Up Like This

Tara Coté

Published on: 19/06/2026

I grew up thinking everyone canned pears, drank terrible-tasting vitamins, survived homemade horseradish season, and followed their dad down health rabbit holes. Turns out, that wasn't everyone's normal.

Behind the Brand